Originally located in The Lloyd Center Mall, Hallmark Opticians was founded in 1960. In 2004, to better serve our customers, we relocated to our current office on NE Broadway. Hallmark is an independant, family owned business. We pride ourselves on offering the highest quality of service and top of the line products to enhance all of our patients visual needs. In addition, our extensive collection of lenses and frames ensures that we offer products that will fit within everyone's budget. Hallmark is active within the community. We proudly offer our services to Project Homeless. In addition, we belong to NEBBA (NE Broadway Business Association).